Xiaohongshu (Little Red Book) has emerged as one of China’s most influential social media and e-commerce platforms since its launch in Shanghai in 2013. With over 260 million monthly active users as of February 2023, Xiaohongshu has become an indispensable...
Want to know if your Xiaohongshu content has the potential to go viral? In the fast-paced world of content marketing, timely prediction and strategy adjustment are crucial. Here’s how experienced marketers use specific metrics and formulas to predict a...