Aug 22, 2024 | AI, Insights, Tools
OpenAI’s latest model, GPT-4o-2024-08-06, introduces a revolutionary feature called Structured Outputs, which represents a significant leap forward in AI’s ability to generate precise, structured data. This innovation is poised to transform how businesses...
Aug 20, 2024 | AI, Insights, Tools
Social media and online platforms are vital for consumer expression in the digital age. Social listening involves monitoring and analyzing these conversations to gain insights into consumer sentiment, preferences, and trends. Businesses use these insights to refine...
Aug 16, 2024 | Social Media Marketing, Tips
Crafting an attention-grabbing title is crucial for marketing success on Xiaohongshu. A well-written title not only captures users’ attention but also increases click-through and engagement rates for your posts. This article will share several techniques for...
Aug 15, 2024 | AI, Insights, Tools
Building on our previous exploration of revolutionizing social listening with Large Language Models (LLMs), this article delves into a game-changing application of AI in marketing: effortless attribute discovery. Even seasoned brand veterans often struggle to identify...
Jul 29, 2024 | Social Media Marketing, Tips
In the world of influencer marketing, especially on platforms like Xiaohongshu (Little Red Book), understanding key performance indicators (KPIs) is crucial for success. Here are four vital metrics to evaluate your Key Opinion Leader (KOL) advertising campaigns: 1....
Apr 29, 2024 | AI, Insights, Social Media Marketing
The past two weeks have seen the AI market once again take center stage in the tech world. Nvidia reported stellar performance in its latest financial results, with first-quarter revenue reaching $26 billion, surpassing analysts’ expectations of $24.7 billion....