Mar 19, 2026 | GEO Intelligence
Key Takeaways Chinese AI platforms — DeepSeek, Kimi, Baidu Ernie, Doubao, and Xiaohongshu’s AI features — collectively serve hundreds of millions of users. Most Western brands have zero visibility into how these platforms represent them. China’s internet...
Mar 19, 2026 | GEO Intelligence
Key Takeaways SEO optimises for Google’s link index. GEO optimises for AI synthesis. They address fundamentally different discovery mechanisms — not just different channels. 60% of searches end without a click (zero-click). The discovery layer has moved from...
Mar 19, 2026 | GEO Intelligence
Key Takeaways AI platforms don’t rank pages — they synthesise answers by selecting, weighting, and combining information from multiple sources. The mechanics of brand selection are fundamentally different from Google’s link-based ranking. Princeton...
Mar 19, 2026 | GEO Intelligence
Key Takeaways GEO (Generative Engine Optimization) is the practice of optimising your brand’s presence in AI-generated responses — across ChatGPT, Gemini, Perplexity, DeepSeek, and other generative platforms. 60% of searches now end without a click (zero-click),...
Nov 17, 2025 | Insights, Social Media Listening
Here you’ll find direct links to AI-native tools across eight categories. Feel free to click and try any tool that interests you — a simple, quick way to explore AI-native platforms from China and international markets. AI Assistant >> CHINA >> ROW...
Jul 21, 2025 | Insights, Social Media Listening
On 12 June 2025, Air India Flight AI‑171, a Boeing 787‑8, crashed shortly after take‑off from Ahmedabad, killing almost everyone aboard. Beyond the human tragedy, the event created a communications maelstrom: social‑media feeds exploded with grief, speculation and...
May 28, 2025 | Insights, Social Media Marketing
Introduction – The Hype of 《种草》: If you’ve heard the buzz about “planting grass” (种草) in marketing, you’re not alone. It’s the centerpiece of a recent book 《种草》 – co-authored by Xiaohongshu’s marketing lab with none other than Philip Kotler lending theoretical support...
May 26, 2025 | AI, Insights
Figure 1: Split-screen of Google search and ChatGPT chat showing travel queries and AI-generated hotel recommendation. Search is changing at warp speed. Five years ago your biggest worry was landing on Google’s first page. Today your customers get instant answers from...